Strengthen Concentrated Shampoo

Size

Made with no added water, this ultra-concentrated, sulfate-free shampoo (SLS/SLES) gently cleanses + strengthens weak, damaged hair.

- Maintains scalp balance for stronger, healthier-looking hair
- Concentrated formula with no added water is less wasteful and more powerful
- Reduces frizz, and improves moisture, strength + shine
Unlike any shampoo you’ve seen before, this formula is ultra-concentrated, so you only need to use half your normal shampoo amount. The result? A rich, luxe lather–sans sulfates–that’s second to none.
- HAIR TYPE: Weak, damaged hair
- SCALP TYPE: All
Our shampoo is made for all hair types –especially weak and damaged hair–and is also suitable for chemically-treated, color-treated hair and all scalp types.

Shampoo, Reimagined

ROOTED IN RESULTS

Unretouched photos, individual results will vary.

Results after one use of Strengthen Concentrated Shampoo + Conditioner. Blow dried with a round brush.

How to use:

Pump half your usual amount of shampoo into palm.

Emulsify into a lather and massage into your scalp (you can always add more, but this formula is designed to do more with less).

Rinse well.

Proprietary Rootbiomic Ferment™ - Designed for the ultimate wellness of roots, scalp and hair, our multivitamin superfood is rich in clinically effective proteins, roots and mushrooms that are transformed through fermentation into super-powerful, biologically compatible micronutrients that promote anchored roots, balanced scalp + your strongest, healthiest hair.

Bio-Peptides (Hydrolyzed Yeast Protein) - Rich in collagen, keratin & proteins to help strengthen from root to tip

Yuzu Ceramide (Citrus Junos Fruit Extract) - Intensely moisturizes, smooths and helps protect hair from future damage
- Rootbiomic Ferment™
- Bio-Peptide
- Yuzu Ceramide
Added Water

Parabens

Phthalates

Mineral Oil

Sulfate SLS+SLEC

Silicones

Proprietary Rootbiomic Ferment™ - Designed for the ultimate wellness of roots, scalp and hair, our multivitamin superfood is rich in clinically effective proteins, roots and mushrooms that are transformed through fermentation into super-powerful, biologically compatible micronutrients that promote anchored roots, balanced scalp + your strongest, healthiest hair.
Bio-Peptides (Hydrolyzed Yeast Protein) - Rich in collagen, keratin & proteins to help strengthen from root to tip
Yuzu Ceramide (Citrus Junos Fruit Extract) - Intensely moisturizes, smooths and helps protect hair from future damage

Rootbiomic Ferment™
Bio-Peptide
Yuzu Ceramide

Rootbiomic Ferment™
Bio-Peptide
Yuzu Ceramide

Product FAQs

Our small but mighty bottle is equivalent to one twice its size. We’ve crafted a concentrated shampoo that allows you to use only half your usual amount. We don’t add water or any other filler, replacing added water with our Rootbiomic Ferment™ and other nourishing ingredients for a less wasteful and powerful formula.
Our shampoo is made for all hair types and textures–especially weak and damaged hair–and is also suitable for chemically-treated and color-treated hair. It’s also suitable for all scalp types.
Our shampoo is meant to be used regularly whenever you wash your hair as part of your wellness ritual for roots, scalp, and hair.
You don’t need to dilute the shampoo. If you need more lather, apply the shampoo, then slightly wet your head while working it through your hair. If that doesn’t do it, the issue may be build up on your scalp and hair. Try incorporating a pre-shampoo into your wash routine, such as our Pre-Shampoo Scalp Clarifying Rinse, to exfoliate your scalp before shampooing. Think of it like a double cleanse for your hair.
Yes, they are a dream team and work perfectly together. Use the rinse as directed, and follow with the shampoo for a double cleanse ritual that promotes a balanced scalp and strong, healthy hair.
Yes, our aluminum bottles are easily recyclable. Keep your pump for shampoo refills. ALL Rootist products are silicone-free, prioritizing the holistic health of roots, scalp, and hair. Unlike conventional formulas, we avoid silicones, which are non-biodegradable and may pose unknown risks in the environment.

Worth Rooting For

Typical shampoos are mostly water. Our eco-conscious shampoo is made with no added water and ultra-concentrated. Our smaller, lighter, and easily recyclable bottles help us minimize the impact of shipping our products, too.

Strengthen Concentrated Shampoo

Size

What it does

Why you'll love it

Who it's for

ROOTED IN RESULTS

Made With

Rootbiomic Ferment™

Bio-Peptide

Yuzu Ceramide

Made Without

Rootbiomic Ferment™

Bio-Peptide

Yuzu Ceramide

Rootbiomic Ferment™

Bio-Peptide

Yuzu Ceramide

Product FAQs

Why is the bottle so small?

Will this shampoo work on my hair?

How often should I use the Strengthen Concentrated Shampoo?

Do I need to dilute this shampoo? What if I’m not seeing lather?

Can I use the Strengthen Concentrated Shampoo and the AHA ACV Pre-Shampoo Rinse together?

Are these bottles recyclable? Is your shampoo sustainable?

Worth Rooting For

Pair it with

Learn More

Support